05/31/2006
Source: World Am, Inc.
NEWPORT BEACH, CA--(MARKET WIRE)--May 31, 2006 -- World Am, Inc. (OTC BB:WDAM.OB - News) today reported that its Isotec, Inc. subsidiary has entered into an international distributorship agreement to market its state-of-the-art security systems in the United Arab Emirates. ARIBA Celcom LLC, based in Dubai, will market Isotec systems throughout the United Arab Emirates, which includes Dubai, Abu Dhabi, Sharjah, Ajman, Umm Al-Quawayn, Ra's Al-Khayman and Al-Fujayrah. The company was originally established to develop a business niche in the rapidly growing radio telecommunication and software security sectors in the Middle East.
ARIBA Celcom LLC now spearheads new business development initiatives and provides consultancy advice on projects such as wireless radio communication, and entry, screening and security solutions for the government, private and public sectors. It also currently represents top Korean and Japanese security related products for synergistic markets.
The management team comprising ARIBA Celcom LLC is an experienced and professional group of managers with many years of marketing, distribution, business development and general management background in the Gulf as well as internationally. The team is led by Aftab Malik, whose business background encompasses more than 30 years of senior management positions in the U.S, Europe, Middle East and Asia Pacific with such companies as Lever Brothers and Warner Lambert/Pfizer. As a board member of a Dubai-based investment firm, he was instrumental in launching several trading businesses in the United Arab Emirates and other Gulf countries.
"We're very excited to have our Isotec team working with Mr. Malik and his very experienced colleagues," said World Am President & CEO Robert A. Hovee. "This is the first step in marketing Isotec products offshore, and we hope to expand that international presence on a continuing basis in the months and years ahead."
"The superior quality of the Isotec product line and its multiple applications suggest to us that security-minded customers in both the private, public and government sectors will recognize the value of placing these systems in use to heighten protection," said Mr. Malik.
Isotec, Inc. is best known in the security industry for its "Transparent Security(TM)" systems, which it conceived and developed. Transparent Security is a registered trademark of Isotec, Inc. All other company or product names are registered trademarks or trademarks of their respective owners.
